Ad Sales

First Timers: 5 Brands Adding Their First CMO in Q2 2019

Updated: May 29, 2019 As you know, it’s crucial to track decision-maker shifts in order to beat competitors…
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You’re Hired: Bojangles’, Sephora & More Top New CMOs

Shifts in leadership positions occur daily, but it can be easy to miss the opportunities that come with these changes.…
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3 Reasons Sellers Should Leverage Social Demographic Data for Prospecting

After a long day at work, you probably get home, cook some dinner and then hop onto social media for a bit. There…
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Media Accounts On The Move: Regions Bank Picks m/Six, Prestone Selects Doner, & More

Agency shifts are a leading predictor of upcoming opportunities for media and marketing sales professionals for…
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Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019

Updated: May 24th, 2019 Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential…
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Prospect List: Travel & Tourism Brands With Marketing Opportunities On The Horizon

It's officially Spring Break season and as the weather continues to get warmer, the opportunities for marketing…
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millennial-media

Millennial Media Opps: American Express, Miller Lite & 4 Other Brands

The generation of younger consumers makes up 21% of consumer discretionary purchases, which is estimated to be…
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Netflix, Nissan, & 5 Other CMO Shifts New Business Pros Need To Watch

When you’re looking to pitch your services to brands, timing is everything. If you wait until the review is announced,…
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UK CMO Shifts to Watch: Amber Bev, Boots & 5 More

When it comes to pitching your services, knowing when to approach is vital. Understanding when CMOs are likely…
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Electrolux, Walmart, & 2 Other Brands Bringing Creative & Media Planning In-House

The in-house agency trend occurring is inevitable due to a shift in the platforms audiences are using to purchase…
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Sabra, Clif Bar & 5 Top Other March CMO Shifts You Need To Know About

As we quickly approach Q2, we’re here to help you kick off the new quarter strong. With the help of our in-house…
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Q2 Advertising Trends: Tax and Wave Season

Have you ever reached out to a marketer only to find they’ve already spent their ad dollars elsewhere? Nothing…
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