Ad Sales

How Winmo Addresses Common Sales Pain Points
Like with any kind of sales, the biggest pain point is time. Sales people waste a ton of time doing inefficient…

Winmo Named On Inc5000 List for Fifth Time
Being named to Inc. Magazine's 5000 Fastest Growing Companies is a big deal when it happens once. When it happens…

How Agencies and Media Sellers Can Spot New Business Opportunities
We've said it before, and we'll keep saying it: CMO turnover is the strongest signal that changes between a brand…

What Not to Do With Your Business Contacts: 10 Sales Mistakes to Avoid
Where's the introductory paragraph? See point 6.
1. Call just to check in
There’s a big difference between keeping…

25 Sales Prospecting Tips for Media Sellers
With so many myths about sales prospecting out there, it can be hard for media sellers to tell the difference between…

What Sales Tools Do Top-Performing People Use?
One look at the LUMAscape marketing technology chart – the Martech5000 – is enough to terrify anyone. And for…

10 Ways to Be a Business Leads Generation Hero
Agencies can often have a hard time creating a business lead generation process to effectively drive new business.…

In Business-to-Business Sales, Contact Intelligence Is Vital
If you know your customers’ daily challenges, you can easily explain how you can help them, whether that’s…

The Secret to Prospecting? Making It More Efficient
Let’s be honest: prospecting isn’t anyone’s favorite use of time. You leave endless voicemails, you shoot…

One Prospecting Technique You Must Stop Immediately
If your prospecting goal is to build good relationships on the way to creating customers and clients who buy from…

5 Myths About Prospecting
Prospecting success relies on tenacity, a thick skin and a targeted list of decision makers to reach out to. But…

Taking Their Marks: Women Leading the Way in Sports
At the end of June, AdWeek published a list of prominent female executives and influencers in sports. These powerful…