Agency New Business Archives

Ad Sales

Updated: The 13 Biggest Myths About Sales Prospecting

Still holding onto the idea that all prospects are the same or that cold calling is a thing of the...

Agency New Business

Biggest AOR Shifts Creating Opportunities for Sellers

As we head deeper into Q4 2024, a fresh wave of AOR shifts creates significant new business opportunities for sellers....

Breaking News

by Jordyn Missel

How to Turn Winmo Reveal Website Traffic Into Profitable Conversations

Since the launch of Winmo Reveal, we’ve been flooded with interest and questions about website visitor identification, and how to...

Events

by Samantha Stallard

Maximizing Your Time at Industry Events: Tips for Advertising Week 2024

Industry events like Advertising Week 2024 are goldmines for sales professionals. They offer the chance to meet new prospects, connect...

Breaking News

by Marilyn Mead

Introducing Winmo Reveal: A Game-Changer in Identifying High-Intent Website Visitors

Winmo Reveal, a new feature available within the core Winmo platform, empowers businesses to transform website traffic into outreach-ready sales...

UK

by Samantha Stallard

Top UK Brands Spending in Digital: Q4 2024

As we approach Q4 2024, brands across the UK are gearing up to make their mark in the digital landscape,...

Sponsorship

by Samantha Stallard

5 Emerging Brands In the News: September 2024

In today’s fast-paced business landscape, staying ahead of emerging brands is critical for marketers and sales professionals looking to build...

by Marilyn Mead

How Effective is Your Sales Strategy? Updated September 2024

At some point, we all grapple with sales stagnation. When sales and revenue start to plateau, it’s often because we...

Agency New Business

by Marilyn Mead

The Ultimate List of Agency Holding Companies & Their Affiliates

Updated September 2024: Navigating the advertising ecosystem is complicated. Agency-holding companies expand and acquire entities at a rapid pace. If...

Marketing Tech

by Marilyn Mead

Navigating the Martech Maze: 3 Key Questions Vendors Must Address in Their Pitch

The martech landscape continues to expand at a dizzying pace. If you’re like me, working with adtech and martech vendors...

Marketing

by Samantha Stallard

Seven Cases for Video Advertising in 2024

If there’s one thing that hasn’t changed in digital marketing, it’s that video still reigns supreme. As we dive headfirst...

Sponsorship

by Samantha Stallard

NFL Sponsorship Spenders In the News

The Kansas City Chiefs won Super Bowl LVIII against the San Francisco 49ers, securing their fourth NFL championship. As the...