Agency New Business

Prospect List: Top Beverage Advertisers
According to reports, total US ad spend in 2018 reached $151 billion, a 4.1% increase over the previous year. A…

2020 Election Spend Surges: Who’ll Win The Race for Ad Dollars?
With Election Day about a year away, a significant windfall in political advertising dollars is expected, with…

Adweek Wrap Up: Attracting Ad Budgets
AdvertisingWeek is a great place to evaluate the entire marketing industry from it’s past, to where we are today.…

6 Under-the-Radar Opportunities with Emerging Brands
Have you been interested in getting your company in the door with smaller, emerging brands who are ready to invest?…

5 Brands with Expanding Budgets
Nothing signals opportunity like the words expanding budget. Spikes in spend are a flashing light signaling dollars…

H2 Opportunities Up for Grabs
Selling is all about timing - pitching to a prospect when they’re ready to buy. However, the window of opportunity…

5 RFPs to Keep on Your Radar
Being responsible for driving agency new business is no easy task. One day you can land a big deal and business…

9 Brands Jumping Into the Esports Arena
Slated to reach $1.1 billion by the end of this year, with a global audience of 453.8 million people, the Esports…

We Told Ya: 5 Agency Shifts We Called in H1
Beating your competition to the pitch can prove to be extremely challenging, especially when everyone is reacting…

7 AOR Shifts Presenting Opportunities for Sellers Right Now
Paying attention to agency of record shifts and understanding what opportunities they present have the ability…

Predicted Agency of Record Shifts in H2 2019
Whether you’re a media seller, vendor or new business professional, we all wish we had a crystal ball when it…

45 Digital Ad Spenders Planning in Q2
As we quickly approach the last month of Q2, the last thing you want is to waste time on leads that aren’t ready…