Marketing Tech

Predicted Agency of Record Shifts in H2 2019

Whether you’re a media seller, vendor or new business professional, we all wish we had a crystal ball when it…
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45 Digital Ad Spenders Planning in Q2

As we quickly approach the last month of Q2, the last thing you want is to waste time on leads that aren’t ready…
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Cash In On The Craze: 5 Subscription Box Brands Investing in Marketing

Updated: July 15, 2019 In the past five years, the subscription e-commerce market has absolutely exploded, growing…
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The Silicon Prairie: 3 Reasons To Take Your AdTech Company to the Midwest

Startups and investors are increasingly shifting their focus from the Silicon Valley to the Silicon Prairie as…
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Top YouTube Advertisers in Q1 2019

It's expected that brands will spend nearly $18M in digital video by the end of 2019- a 25% increase year over…
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First Timers: 5 Brands Adding Their First CMO in Q2 2019

Updated: May 29, 2019 As you know, it’s crucial to track decision-maker shifts in order to beat competitors…
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You’re Hired: Bojangles’, Sephora & More Top New CMOs

Shifts in leadership positions occur daily, but it can be easy to miss the opportunities that come with these changes.…
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Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019

Updated: May 24th, 2019 Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential…
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Netflix, Nissan, & 5 Other CMO Shifts New Business Pros Need To Watch

When you’re looking to pitch your services to brands, timing is everything. If you wait until the review is announced,…
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UK CMO Shifts to Watch: Amber Bev, Boots & 5 More

When it comes to pitching your services, knowing when to approach is vital. Understanding when CMOs are likely…
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Q2 Advertising Trends: Tax and Wave Season

Have you ever reached out to a marketer only to find they’ve already spent their ad dollars elsewhere? Nothing…
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Top 20 Boston Agencies

As we all know by now, Boston houses some of the world’s most successful teams and I’m not just referring to…
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