Dentsu Inc., a major player in Japan’s advertising scene, is headquartered in Tokyo and is the country’s largest ad agency. They handle about 28% of Japan’s advertising budget and have deep connections with major institutions and the government. The New York Times even dubbed them the “unofficial communications department” of Japan’s ruling party. Recently, Dentsu launched Dentsu Anime Solutions to strengthen its footprint in the anime industry. A unique company tradition since 1925 involves new employees and promoted executives climbing Mount Fuji every July, symbolizing their ability to conquer any challenge.
- Dentsu Q1 2024 revenue: $1.838 B
- Primary headquarters: 1 Chome-8-1 Higashishinbashi, Minato City, Tokyo 105-0021, Japan
- Notable clients: Jaguar Land Rover, LVMH, Kao Corporation, Netflix, American Express, Diageo, Burger King and 7-Eleven (Full list in Winmo)
- Agency disciplines: Creative/advertising, SEO/SEM, digital, event and sponsorship marketing, media buying and planning
- Agencies: (Winmo users, full list here)
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