We Are Royale | Agency Profile, Contacts, AOR, Client Relationships
Service: design
- Main Telephone
- (323) 337-9990
We Are Royale Contacts
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Rhys D. | Executive Producer | CA | ||||||||||||
Sample of Related Brands
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Heidi N. | Director, Business Development | CA | ||||||||||||
Brien H. | Executive Creative Director | CA |
WinmoEdge
PNW Opps: Washington’s Lottery launches new campaign
We Are Royale, the campaign shows people's lottery dreams coming true. Sellers should contact soon to secure last-minute ad dollars.
So far this year, Pathmatics reports WL has spent roughly $213.7k on digital ads, less than a third of the roughly $760.8k spent by this point last year. In 2021, the company spent roughly $1.1m on this channel, almost 4x the roughly $336.5k spent in 2020. WL has earned around 26m digital impressions YTD via Instagram (48%), Facebook (46%) and desktop display (6%) ads.
The company has a wide target demographic, and I expect it advertises locally in WA. Thus, sellers would benefit from offering localized ad space in the PNW. According to Kantar data, WL also invests in print (newspapers), radio, OOH and local broadcast.
Agency & martech readers - WL may need PR, creative and/or digital analytics support on future projects like this campaign.