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R&J Strategic Communications | Agency Profile, Contacts, AOR, Client Relationships

Service: public relations firm

Main Telephone: (908) 722-5757

Primary Address

1140 Route 22 East

Suite 200

Bridgewater, NJ 08807

USA

R&J Strategic Communications Contacts

Contacts (5/8)

Name

Title

State

Scott M.

President

Sample of Related Brands
***********

Email:	***@***.*
Main Phone:	(908) 722-5757
Direct Phone:	* * ext: ****
Assistant Name:	*
Assistant Phone:	* *
Address:	1140 Route 22 East Suite 200 Bridgewater, NJ 08807 USA

Linkedin

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John L.

Chief Executive Officer

Rebecca S.

Senior Account Executive

Daniel J.

Senior Account Executive

Tim G.

Director, Digital Services

Client Relationships

Brand	Service	From	To	Media Spend
*** *** ********, *.	Public Relations	unknown	present	*
****** *********	Digital, Public Relations	2012	present	*
***** * *	Marketing	2017	present	*

See Winmo sales intelligence in action

WinmoEdge

Campaign Imminent: Profeta Farms hires new AOR

R&J Strategic Communications as their new AOR. R&J will be responsible for traditional and digital media platforms. Like most food brands, we expect Profeta's top selling periods to be Q2 and Q4 for the grilling and holiday cooking seasons. So, sellers in the area should approach now to secure revenue for the new campaign, which could break in the spring to promote Profeta's new store opening.

In the past, the farm and market has relied primarily on earned media (they appear a lot in Facebook). Expect a similar authenticity style push with the new campaign, based on Profeta's approach and better-for-you (BFY) target customer demo (female skew). As such, experiential and sponsorship sellers may have an edge securing revenue here.

Organic consumers are varied, but parents and those who are health conscious tend to buy the most organic food. Currently, Profeta only distributes in New Jersey and Pennsylvania, so sellers in those regions should reach out.