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McDonald's Corporation | Company Profile, Marketing Contacts, Media Spend, Brands




McDonald's is one the world's top selling and most well known fast food restaurants. Menu items include hamburgers, chicken nuggets, fries, sandwiches, salads, kid's meals, and more. The company is organized into franchise cooperatives; the company owns only 30 percent of the total McDonald's locations. Franchisees must work in the restaurant, and cannot be a group or another corporation.

Main Telephone (630) 623-3000
Main Fax (630) 623-5423
Primary Address
2111 McDonald's Drive
One McDonald's Plaza
Oak Brook , IL 60523
USA

McDonald's Corporation Contacts

Contacts (5/73)
Name Title State
Silvia L. Executive Vice President & Global Chief Marketing Officer IL
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (630) 623-3000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 2111 McDonald's Drive
One McDonald's Plaza
Oak Brook , IL
60523
USA

Chris K. President - McDonald's USA IL
Steve E. Chief Executive Officer & President IL
Ken K. Executive Vice President & Global Chief Restaurant Officer IL
Edgardo N. President, McDonald's- Latin America IL

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
McDonald's Corporation *********
Ronald McDonald House Charities *******
McCafe *********

Agency Relationships


Brand Agency Service From To
****** *** ******* AOR - creative, digital 2010 present
********'* *********** ****** ******** creative, media buying, public relations unknown present
********'* *********** **** multicultural 1994 present
********'* *********** *** ******* ** ****** Creative unknown present
********'* *********** ****** ** Digital 2014 present

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WinmoEdge

Score 65 - On the Brink: McDonald's adds media, CRM head to boost digital efforts


McDonalds recently named Bob Rupczynksi to the newly-created global VP of media and CRM VP position. Rupczynksi has reportedly been hired to assist the hamburger giant with expanding its digita...