A Current View of the Ever-Changing Brand Agency Relationship Landscape

Winmo’s relationship mapping offers a clear view of the brand, company, and agency contacts involved in marketing and media spending decisions.

Skip the guesswork—gain a complete overview of marketing opportunities with connections between brands and their agency rosters across media, creative, experiential, and digital. Whether targeting a media agency for ad placements, a creative agency for brand narratives, or a digital agency for online campaigns, Winmo provides insights to maximize your revenue potential.

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Prospect Agencies from Unique Angles

Winmo is the only platform that monitors the brand, client, agency, and holding company landscape at the decision-maker level. We map agencies to the clients they serve, along with the holding companies and networks they are affiliated with. This enables users to create lists of target accounts and engage decision-makers, client by client, and budget by budget.

No matter if you’re focused on media planning and buying agencies, independent agencies, or subsidiaries of powerhouse holding companies, Winmo helps you narrow your focus to the right opportunities.

Winmo is an amazing resource for sellers. I love being able to look up a brand and see names/titles/emails, as well as find out who their agency is (and those contacts too). The search function makes it easy to look up brands/agencies by vertical/location. Our team’s biggest benefit from Winmo is finding out which agency to call on for a particular brand as well as the contacts at that agency.

Sam PharrHead of Sales, Optimal Media LLC

Worth the investment. Winmo provides excellent cross-referencing between client/agency relationships, providing contact info for client-side and agency teams. Excellent integration of psychographic consumer information of companies as well.

Paul FriedmanNational Account Executive, American Public Media

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Contact Prospects Faster and More Accurately by Reducing Research Time

Filter the Agency Landscape by:

Revenue and personnel
Client industry and total client media spend
Agency Location

Discipline:
- Media Planning and Buying Agencies
- Creative Agencies
- Digital Agencies
- Influencer Agencies
- Experiential Agencies
- Shopper Marketing Agencies
- Market Research Agencies

Holding Company:
- Omnicom
- WPP
- Publicis Groupe
- Interpublic Group
- Havas
- Dentsu
- Stagwell
- Independent Agencies

Unparalleled Visibility Starts Here

Winmo doesn’t just track advertising agencies—it identifies contacts within their ranks brand-by-brand and budget-by-budget. With agency intel that is as accurate as it is comprehensive, you’ll maximize revenue opportunities and accelerate close times.

Frequently Asked Questions

How does Winmo track brand and agency partnerships?

Winmo’s in-house team of analysts monitors the entire industry for new agency-client relationships, RFP/account wins, and the signals that indicate potential reviews. You can find these alerts in WinmoEdge, Winmo’s in-house publication of ready-to-act sales opportunities.

Can Winmo help me prospect agencies as well as brands?

Yes! Winmo provides agency profiles, agency leadership contacts, agency media strategy, media planning and buying contacts, and more so you can engage agencies managing advertising budgets for leading and emerging brands alike.

How can brand-agency insights improve my outreach strategy?

Knowing which agencies handle specific brand accounts allows you to position your solution effectively, target the right stakeholders, and tailor your pitch to align with an account’s current strategy at the right time. With Wimo, you will have the context and confidence you need to pitch.

Find Out How Much You Can Save with Winmo

If your sales team is manually tracking down and creating leads, the time and costs can add up fast. Discover how Winmo’s targeted intelligence and easy workflows streamlines prospecting, saving you time and boosting your revenue.

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Explore Winmo at Your Own Pace

Take a self-guided tour to experience Winmo’s features and see how easy it is to find verified contacts, streamline prospecting, and gain actionable insights—all without a sales call.

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Case study: ICF Next

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