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Ad Sales
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Updated Dec 2024: Prospecting Media Agencies? Here’s What You Need to Know
Media agencies continue to play a critical role in the advertising ecosystem, serving as the linchpin between brands and media...
Breaking News
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Introducing Winmo Reveal: A Game-Changer in Identifying High-Intent Website Visitors
Winmo Reveal, a new feature available within the core Winmo platform, empowers businesses to transform website traffic into outreach-ready sales...
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How Effective is Your Sales Strategy? Updated September 2024
At some point, we all grapple with sales stagnation. When sales and revenue start to plateau, it’s often because we...
Agency New Business
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The Ultimate List of Agency Holding Companies & Their Affiliates
Updated September 2024: Navigating the advertising ecosystem is complicated. Agency-holding companies expand and acquire entities at a rapid pace. If...
Marketing Tech
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Navigating the Martech Maze: 3 Key Questions Vendors Must Address in Their Pitch
The martech landscape continues to expand at a dizzying pace. If you’re like me, working with adtech and martech vendors...
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Winmo Adds CTV Intelligence to Advertiser Database
According to eMarketer, US brands are set to spend over $28 billion on CTV this year, representing a third of...
Sales
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2024 Holiday Ad Outlook (Plus Prospect List)
What key trends are shaping the 2024 holiday season, and how marketers approach it? In a year where lingering inflation...
Sales
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The Winmo Guide to Sales Intelligence: Updated May 2024
The most successful salespeople research, monitor, and analyze their prospects’ pain points. Yet, gathering this information can take time, especially...
Breaking News
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Winmo Partners with Contalto to Surface Branded Content Leads
Winmo has integrated select branded content insights from Contalto into its advertising database, unearthing opportunity in a fast-growing but often...
UK
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Updated Nov 2024: Time Management Advice for Busy Sales Executives
When you are in a senior-level executive role, most of your day is spent putting out fires and managing interruptions...
Ad Sales
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Brands Planning in Q4 2023: Prime Targets as Ad Revenue Rebounds
This just in: Magna Global revised its 2023 U.S. full year spend forecast upward for the first time in several...
Sales
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Three Ways to Win More Sales with AI Personality Insights
While some sellers are finding that AI tools lower response rates and drive up spam warnings, Winmo users are taking...
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